Digital Strategy Consulting

Your company needs a partner who understands digital. You need someone with experience and a record of success. We have what it takes to deliver an actionable, compelling, best-practices strategy that will help your business grow.

At Lead Lizard, we live and breathe digital. We have many years of digital marketing management, consulting, and strategy experience to draw from as we help your organization build a plan. We will help guide your decision-making process, build a business case, choose appropriate lead generation channels, measure and analyze results.

Let’s talk! Contact Lead Lizard to find out how we can work together on a successful strategic digital plan for your company.

 

Phil Horn, Director
Sam and his team presented a fantastic digital marketing strategy for the Blazers, with special attention to detail around the online marketing usage of our customers. Their research, focus on ROI and strategic recommendations were invaluable to our organization as we moved forward in offering a digital streaming product to our fan base.

 

Phil Horn, Director Portland Trail Blazers

Digital Strategy Services

Strategic Consulting & Integrated Campaigns

Creating a successful integrated digital campaign demands hard work, intense tracking, fantastic content and a cohesive strategy. A Lead Lizard consultant will work with you to set a digital strategy that excites your customers and delivers sales–and will implement as much of the strategy as needed.

Our integrated digital marketing campaigns contain many of these elements:

  • Digital Advertising
  • Digital Channel Identification
  • Email Campaigns & Nurturing
  • Lead Generation Strategy
  • Mobile Strategy
  • On Site Content
  • Online Strategic Partnerships
  • Search Optimization
  • Social Media Strategy & Implementation
  • Tracking & Measurement

Learn More

Business Plans & Marketing Plans

Lead Lizard specializes in marketing & business plans for online and digital startups. Our team has written dozens of successful marketing & business plans, with persuasive content around:

  • Executive Summary, Value Proposition, Initial Business Strategy
  • Products, Services, Solutions
  • Industry & Market
  • Competition & Differentiation
  • Legal Issues
  • Internal Resources & Contracting
  • Marketing & Target Market Strategy
  • Sales Strategy, Pricing Strategy, Promotion Strategy
  • Financial Plan & PRO FORMA Income Statement

Learn More

Research & Measurement

The Lead Lizard team is extremely talented in tracking, measuring and reporting through digital analytics. We have multiple professional certifications in analytics, as well as a strong background on implementing measurement programs and optimizing based on performance. Some of our most common services include ROI & KPI Tracking, Conversion Analysis, Multivariate & A/B Testing, Campaign Analytics, Email Analysis, JavaScript & Cookie Tracking, Lead Tracking, Lifecycle Analytics, Logfile Analysis, Mobile Marketing Analytics and Scenario Analysis.

Our supported analytics & measurement platforms include:

  • Coremetrics
  • Eloqua
  • Google Adwords & Analytics
  • Microsoft adCenter
  • Marketo
  • Omniture
  • Salesforce
  • Webtrends
  • Yahoo! Web Analytics

Learn More

 

Are you looking for B2B digital strategy consulting? Lead Lizard is a B2B lead management and lead generation consultancy with a specialty in B2B digital strategy.

We’d like to help. Send us an email and we’ll schedule a free needs assessment.