In the world of Marketing Automation, Marketo is definitely a giant. The software is one of the most popular choices among our clients, largely because of its B2B-friendly features. Whether our clients have already chosen Marketo for their company or are still in the vendor selection process and need our advice, Lead Lizard is here to help them implement, integrate and manage their accounts.
In one of our previous posts
, we noted that many clients come to us without completely recognizing all of the software’s capabilities. Instead, they have a general idea of the sales and marketing objectives they’d like to accomplish. We then use our Marketo fluency to develop plans that achieve these goals.
At Lead Lizard, we offer consulting to companies that use any of the big Marketing Automation software providers: Eloqua
, and of course, Marketo. For our Marketo clients we employ dedicated Marketo experts who strategize and execute successful campaigns. Our skills and understanding of the software allow us to spread the worth of Marketo so our clients and their organizations can maximize its revenue potential and ensure a fast return on their investment in the software.
Lead Lizard Services
Services we offer Marketo users:
- Marketing Automation implementation, integration and training
- Lead Management
- Lead Generation
- Lead Nurturing
- Lead Scoring
- Digital Strategy
Though many of Lead Lizard’s clients rely on us to manage and execute their Marketo instance on a day-to-day or long-term basis, many others rely on us for highly-technical, short term projects that include:
- Report Building. Used to track information on all leads; i.e. PPC vs. Organic leads, New Leads by Campaign, MQL’s created by Lead Source, etc…
- Google Adwords. Integrate Google Adwords campaigns, setting up conversions and cookies to track all incoming PPC leads from paid ads
- Establishing Campaigns, Programs, and Modelers. Determine lead scoring rules, set up modeler to manage (and filter) incoming leadsIntegrating and Managing Salesforce
- HTML Email Building
As a full-service marketing consultancy, we are committed to supporting our clients from lead generation to customer acquisition.
Marketo Expert Consulting
If you enjoyed this blog post and are intrigued by what Lead Lizard can do for your company, contact us today at firstname.lastname@example.org
Lead Lizard. Leading the way in Marketing Automation.